NOTE: This article is if you're using the internal AmeriCommerce mailing lists only.
If you're using a 3rd party service such as Constant Contact, Exact Target, or 
Campaign Monitor, customer removal is done on their platforms.

There are 3 ways in which customers can be removed from the internal mailing list of your store.

Method 1: Allowing customers to remove themselves

This is achieved by creating a link to the opt-out page.

By default, this page can be found at: YourStoreName.com/store/remove.aspx

You may put a link to this page anywhere you desire. (for example: At the bottom 
of each email you send, or anywhere else on your site)  

In the following example, this link is placed in the left column (though you may place it wherever you wish, as per your store design). 

Open the active theme by browsing to Themes > yourthemename [Active], and click on the Left Column link. 
Either edit an existing Custom HTML widget or add a new one.

Make sure you're in "html mode" and not WYSIWYG, then add your link:

<a href="/store/remove.aspx">Remove from Mailing List</a>

When users click on the link (from wherever you decide to place the link) they will come to the following page,
where they can enter their email address, and click the Remove button to unsubscribe from the mailing list.

Method 2: Removing customers in bulk using the Customer Import process

Overview: Export Customer List, update data, import updated customer list.

First, you need to export customer data so you can make the necessary changes to it. For this, browse to Global Settings > Data Export Tools > Customer Export. 

Click the yellow plus sign on the Column Mapping line. On the next pop-up you will get a list of columns that can be exported.
You do not have to download all the columns.
For convenience you can simply select columns that are required to identify the customers, for example you can choose the select only the following:
- CustomerID 
- LastName 
- FirstName 
- Email 
- OnEmailList

After selecting the columns (make sure you select the OnEmailList column), click the SAVE button at the lower-right corner and then click the Export button.






Open the exported CSV file in MS Excel or other software. You will note that the customers on the email list with have
the value TRUE under the "OnEmailList" column. 

To remove customers from the mailing list simply change the TRUE to FALSE (Boolean values in spreadsheets must be written in ALL CAPS. "False" is not the same as "FALSE"). After making all changes save the file and import it. 

Data is imported by browsing to Global Settings > Data Import Tools > Customer Import. 

You can read about data import in more detail in this article and here. Note that though these articles focus on Product Import the steps to be followed are the same, only the contents change.

Method 3: Editing customer profiles

You can search for customers to locate them and click the Edit button.




When you click the edit button you will get the following page.



Uncheck the box against the option Mailing List and click the Save button at the top-right column.